BTS Jimin’s large Chinese fandom ‘JIMIN BAR CHINA’, the 8th anniversary of the debut ad that covered COEX

‘JIMIN BAR CHINA’ announced that it will advertise ‘Crown Media Billboard’ of ‘Coex’, a representative area of Seoul’s commercial district and the center of general trade, and ‘LED Column’ and ‘LED Billboard’ in COEX Mall. Regarding the selection of the venue, they said, ‘Considering Jimin’s high popularity among young people, we chose ‘COEX’, which is visited by many people in their 20s and 30s.” COEX Crown Media’s 8th debut anniversary advertisement will be broadcast 100 times a day, 20 seconds each, from 6 am to midnight on June 13, the day of Jimin’s debut. Congratulatory advertisements for 9 LED columns and one electronic signboard at COEX Millennium Square, which will be held for a week from the 10th to the 16th, are sent out at a high frequency of 150 times a day from 6 am to midnight, 20 seconds each. JIMIN BAR CHINA official said, “The annual floating population of COEX Mall is 30 million.” “You can get the best publicity effect that both young people and tourists who come to shop can see.” 

Source: tenasia.hankyung.com

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