As a result of big data analysis of girl group brand reputation in April 2022, the list was announced in order of 1st (G)I-DLE 2nd, Blackpink 3rd and Red Velvet.
(G)I-DLE (Miyeon, Minnie, Soyeon, Yuqi, Shuhua) brand, which ranked first in the girl group brand reputation, became the brand reputation index with a participation index of 268,688, a media index of 97,145, a communication index of 1,456,47, a community index of 1,949,682, and the brand reputation index was analyzed as 4,664,162.
In second place, Blackpink (Jisoo, Jennie, Rosé, Lisa) brand was analyzed with a brand reputation index of 4,492,548 with a participation index of 168,776, a media index of 799,523, a communication index of 959,636, and a community index of 2528,612.
In third place, the Red Velvet (Irene, Seulgi, Wendy, Joy, Yeri) brand was analyzed with a brand reputation index of 4,124,272 with a participation index of 311,780, a media index of 1,83,525, a communication index of 651,840, a community index of 1,877,127.
In the 4th place, Girls’ Generation (Taeyeon, Sunny, Tiffany, Hyoyeon, Yuri, Sooyoung, Yoona, Seohyun) brand participation index 82,484 media index 1,29,516 communication index 588,192 community index 1,755,840, brand reputation index 375 Only 6,032 were analyzed.
In 5th place, Twice (Nayeon, Jeongyeon, Momo, Sana, Jihyo, Mina, Dahyun, Chaeyoung, Tzuyu) brand reputation with participation index 152,864 media index 917,195 communication index 438,489 community index 1,69,138 The index was analyzed as 3,117,686.
Source: www.sedaily.com
