BLACKPINK’s Jennie, undying popularity

Blackpink member Jennie climbed to the top of the girl group’s personal brand reputation. According to the Korea Corporate Reputation Research Institute, for the analysis of big data on girl group personal brand reputation, from the 22nd to the 22nd of last month, 86,313,868 brand big data of 540 individual girl groups were extracted and created with consumer behavior analysis on girl group personal brands. 
As a result of analyzing the participation index, media index, communication index, and community index, Blackpink Jennie ranked first. Compared with the brand reputation index in July, it increased by 3.68%.

Source: sports.khan.co.kr

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