Jimin, a member of BTS, took the first place as a result of big data analysis in March 2021 for the boy group’s personal brand reputation.
The Korea Corporate Reputation Research Institute extracts 110,320,619 big data of 653 Boy Group individuals from February 20, 2021 to March 20, 2021 for the analysis of Boy Group’s personal brand reputation big data. The brand reputation index was analyzed with the participation index, media index, communication index, and community index created with behavior analysis.
Here is the list of the boy groups’ personal brand reputation in March 2021: BTS Jimin, Astro Cha Eunwoo, SHINee Minho, BTS Jungkook, BTS V, BTS Suga, Big Bang G-Dragon, EXO Chanyeol, BTS Jin, BTS RM , BTS J-Hope, SHINee Taemin, Seventeen Minkyu, SHINee Onew, Super Junior Heechul, EXO Kai, EXO Baekhyun, Super Junior Kyuhyun, Drippin Cha Junho, NCT Jaehyun, Drippin Hwang Yoonseong, NCT Doyoung, Super Junior Eunhyuk, Cypher Hyunbin, Dripin Joo Chang-wook, Monsta X Ki-hyun, NCT Jung-woo, on-and-off Hyojin, Super Junior Leeteuk, and Cyper Tan were analyzed in order.
Second place, Astro Eun-Woo Cha brand was analyzed as a brand reputation index of 5,978,646, with a participation index of 858,726, a media index of 1,374,392, a communication index of 1,918,018, a community index of 1,827,509.
The third place, SHINee’s Minho brand, was analyzed as a brand reputation index of 4,963,529 with a participation index of 772,481, a media index of 1,415,990, a communication index of 1,518,002, and a community index of 1,257,056.
The 5th place, BTS’ V brand, was analyzed as a brand reputation index of 3,978,560 with a participation index of 464,429, a media index of 1,083,844, a communication index of 1,288,478, and a community index of 1,141,809.
The March analysis of Boy Group’s personal brand reputation was conducted through brand big data analysis from February 20, 2021 to March 20, 2021.
Source: www.osen.co.kr
