IVE and LANY collaboration… Kollabo Project that crosses borders

Kakao Entertainment’s global representative K-pop media “1theK” is drawing attention by introducing a special “Kollabo Project” of popular K-pop artists and overseas artists. It unveiled a live performance with popular K-pop girl group IVE and American pop band LANY, which are sweeping the global scene. “1theK”‘s newly introduced “Kollabo Project” is a unique content in which K-pop artists and overseas artists meet and share the songs of the other artists. 

As soon as the two Kollabo Project videos recently uploaded to the “1theK Original” YouTube channel were released, they are drawing keen attention from K-pop fans as well as various global listeners. IVE members Liz, Ray and LANY are drawing attention as they sing and play their hit songs “After LIKE” and “dna” together. Kollabo, which was achieved in collaboration with 1theK and Universal Music Korea, drew much attention when rookie Ive, who has won 37 awards in music broadcasting in a year since its debut, and LANY, who is well supported by Korean fans as well as at the top of the Billboard 200 chart. Moreover, as the two artists sang their representative songs together, the live performance of the original artist and the charm of the non-original artist who plays the other’s representative song in another style are harmonized to provide a differentiated attraction for the collaboration project. 

As the video of the collaboration project is released, fans are pouring out enthusiastic responses to the unique appearance and atmosphere of artists that have not been seen before. In particular, Liz and Ray sang LANY’s “dna” and focused more on vocals and rapping than dance, showing off their solid live skills and captivating voice, proving their charm. In addition, LANY entertained fans by continuing the existing exciting and exciting stage through “After LIKE” live. 

This collaboration project is drawing much attention as a project newly planned and produced by “1theK”, which has introduced various original contents based on K-pop to 32 million global subscribers.

Source: sports.chosun.com

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