Stray Kids’ latest music video for their new single “Chk Chk Boom” has surpassed 50 million views on YouTube, marking a significant milestone in their ongoing popularity surge.
Released on July 19 alongside their new mini album ‘ATE’, “Chk Chk Boom” captures the group’s characteristic confidence, aiming squarely at their targets. The track, penned and composed by the group’s own producing team 3RACHA (Bang Chan, Changbin, and Han), combines addictive loops, unique top lines, and lyrics over a Latin-style hip-hop rhythm, earning praise from global listeners.
The music video topped YouTube’s worldwide trending music videos from its release day on the 19th for six consecutive days, reaching 50 million views by 8 a.m. on the 25th. Featuring dazzling visuals of Stray Kids traversing the global music scene, powerful choreography, and cameo appearances from Hollywood stars Ryan Reynolds and Hugh Jackman, the video offers an engaging viewing experience. Additionally, the performance video uploaded on the group’s official YouTube channel on the 21st showcases their reputation as ‘performance masters’, encouraging repeated views.
Stray Kids are enjoying strong chart performance with ‘ATE’. As of the 23rd, the album has surpassed 2 million copies in cumulative sales according to Hanteo Chart. The album also topped weekly album charts on Hanteo (07.1507.21), Circle Chart (07.1407.20), and Japan’s Line Music (07.17~07.23). The title track “Chk Chk Boom” set a new record for the group’s highest single-day streaming numbers on Spotify on the 19th, demonstrating their global appeal.
Building on this momentum, Stray Kids are set to headline at ‘Lollapalooza Chicago’ on August 2, promising to deliver a standout performance at the festival. They will also kick off their new world tour ‘Stray Kids World Tour <dominATE>’ with four concerts at the KSPO Dome (Olympic Gymnastics Arena) in Seoul on August 24-25 and August 31-September 1.
Source: starnewskorea.com