As a result of big data analysis in January 2021, in the Girl group personal brand reputation, 1st place was Blackpink’s Jennie, 2nd place was OH MY GIRL’s Arin, and 3rd place was Blackpink’s Jisoo.
The Korea Corporate Reputation Research Institute extracts 91,339,797 brand big data of 535 individual girl groups from December 17, 2020 to January 17, 2021 for the analysis of girl group personal brand reputation big data. The brand reputation index was analyzed with the participation index, media index, communication index, and community index created with behavior analysis.
The 30th place in the girl group’s personal brand reputation in January 2021 is as follows. Blackpink’s Jennie, OH MY GIRL’s Arin, Blackpink’s Jisoo, (G)I-DLE’s So-yeon, (G)I-DLE’s Woogi, MAMAMOO’s Hwasa, Blackpink’s Rose, Blackpink’s Lisa, TWICE’s Sana, TWICE’s Nayeon, April’s Naeun, TWICE’s Momo, Girl’s Generation’s Taeyeon, MOMOLAND’s Nancy, LOONA’s Chuu, AESPA’s Karina, (G)I-DLE’s Sujin, IZ*ONE’s Jang Wonyoung, (G)I-DLE’s Miyeon, AESPA’s Winter, (G )I-DLE’s Shuwha, (G)I-DLE’s Minni, Red Velvet’s Joy, TWICE’s Mina, Red Velvet’s Irene, TWICE’s Dahyun, OH MY GIRL’s Jiho, OH MY GIRL’s Hyojeong, TWICE’s Jihyo, OH MY GIRL’s Infants in order.
Second place, OH MY GIRL Arin brand was analyzed as a brand reputation index of 2,415,960 with a participation index of 923,766, a media index of 486,881, a communication index of 579,533, a community index of 425,780.
rn”Blackpink’s Jennie brand, which ranked first in the girl group’s personal brand reputation in January 2021, showed high ‘open, sexy, alluring’ in link analysis, and ‘Youtube, solo, Instagram’ in keyword analysis.
The January analysis of girl group personal brand reputation was conducted through brand big data analysis from December 17, 2020 to January 17, 2021.
Blackpink’s Jennie, 1st place in girl group personal brand reputation in January. Oh My Girl’s Arin 2nd place
