PSY’s 20th anniversary, from a music industry ‘Outsider’ to a world star

The 18th is the 20th anniversary of PSY’s debut. His agency, P Nation, posted a video on social media that looks back on PSY’s past 20 years.
The title song ‘Bird’ of his first album, ‘Psy from the Psycho World’, made a repercussion in the music industry with songs and dances that were not seen at the time.
2012 marked the peak of his career. ‘Gangnam Style’ made him a global star with tremendous success around the world. This song climbed to number 2 on the US Billboard main single chart ‘Hot 100’, and the music video was also a huge hit, pouring out various records such as 1 billion views for the first time in YouTube history.
It is also evaluated that K-pop’s advance into the US has been activated after PSY’s success.
After PSY’s 8th album activity in 2017, PSY established an entertainment agency, P Nation, instead of the activities as a singer, and began to cultivate junior singers. Hyuna, Dawn, Crush, Jessie, and Haize belong to P Nation.

Source:
https://www.hankyung.com/entertainment/article/202101197054H

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