NCT DREAM, ‘Beatbox’ short form promotion.. Exceeded 325 million views

Prior to their comeback, NCT DREAM introduced a short-form promotion of a storyline in which members transform into a beatbox club ‘DREAM SQUAD’ and make their own music through TikTok, Instagram Reels, and YouTube Shorts from May 10th. 

Fans can meet a part of the sound source and point choreography in advance of the 2nd full-length repackage title song ‘Beatbox’ through this and it drew high interest. 

Next, NCT DREAM promotes ‘#BringYourBeatbox’ to find new members of ‘DREAM SQUAD’ on TikTok, and anyone can participate by uploading freely created content using the new song ‘Beatbox’ with the hashtag ‘DREAMSQUAD’. 

Also, among those who participated in the ‘#BringYourBeatbox’ promotion, NCT DREAM directly selected a new member of ‘DREAM SQUAD’ and invited them to the SM Seongsu-dong office called ‘KWANGYA’.

Source: www.osen.co.kr

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