The K-pop group PURPLE KISS has concluded their promotional activities for their first single album “FESTA,” which featured the title track “7HEAVEN.” “7HEAVEN” is a song that expresses the hope for every moment with you to be a festival, and PURPLE KISS showcased their “PURKI-ness” (a combination of PURPLE KISS and performance) in a bright and lively atmosphere. The performance includes choreography featuring the shape of the number ‘7’ and various dynamic movements, adding to the overall appeal. The members’ individual styling, incorporating sporty and denim looks, added a refreshing yet kitschy high-teen sensibility to the performance.
PURPLE KISS released their single album “FESTA” on October 5, delivering a message of breaking free from the repetitive daily routine to enjoy a festival together. The group received significant attention with the hashtag ‘#PURPLE_KISS’ trending on Twitter on the day of their comeback, and the dance challenge for their new song “7HEAVEN” saw participation from various celebrities like MAMAMOO’s Moonbyul and Wheein, KARA’s Nicole, Lovelyz’s Kei, ONEUS’s Gunhee, DKZ’s Jaechan, AB6IX’s Lee Daehwi, Kwon Eunbi, Lee Chaeyeon, and more.
Reflecting on their recent activities, PURPLE KISS expressed their gratitude and mentioned that it was an activity filled with more energy than ever before. They also highlighted that their cheerful concept showcased a new potential and expressed their excitement about bringing even better music and stages in the future. PURPLE KISS will kick off their “PURPLE KISS 2023 The FESTA Tour in USA” in Boston on October 31, with shows in 17 cities across the United States.